Due Date: December 31, 2017
Thank you for your interest in becoming a 2018 Nebraska Passport stop! Being a Passport stop is not only an enjoyable experience, the Passport Program can help your destination reach your goals. For example, the 2017 Passport stops reported the program helped them achieve: significant increases in traffic, significant increases in awareness among multiple target audiences, and increases in sales or donations.
The most important requirements for Nebraska Passport stops are:
- Offer an exceptional, unique visitor experience. Any visitor destination is welcome to apply - museums, restaurants, outdoor adventures, retail stores, etc.
- Be open regular, reasonable, consistent hours (including at least one weekend day) during the Nebraska Passport season (May 1 to September 30). Note: Hours of operation are very important. Preference is given to destinations that have hours that are convenient for travelers.
- Keep the same hours of operation throughout the Passport season. Chosen Passport stops submit their hours in February and Passport booklets are printed in March.
- Display excellent customer service. Be available at all times to greet Passport visitors, stamp Passport booklets, and give out Passport app codes, if necessary.
- Abide by Nebraska state law that prohibits charging participants for admission in order to receive a stamp. Many tourists will naturally invest money in things they wish to see, buy, eat, or experience, but our state laws prevent us from forcing Passport participants to pay for something at each stop.
- Be a good tourism ambassador for your region. Talk to travelers about other tourism destinations, restaurants, retail stores, etc. in your area that they may be interested in visiting.
About the Application Process: For 2018, there is no fee to participate in the Nebraska Passport Program. You will be notified in February 2018 if you have been chosen for the 2018 Nebraska Passport. You will then be asked to supply current, detailed information about your destination for Passport marketing materials. You will also receive an invitation to 2018 Nebraska Passport training.
About Designing the Passport: Each year the Nebraska Passport is created with an emphasis on destination variety, geographical diversity, and rotation. If you have been a Passport stop in previous years, thank you! Due to the popularity of the program and in the interest of keeping the Passport fresh for repeat travelers, we typically wait 3-4 years before repeating stops. Thank you for your understanding.